What is a Domain Name?

What is a domain name?

Your domain is the unique name that that people use to find your website.

Your home and/or business has a physical address. A domain name is essentially the digital address of your business. Just like a GPS needs a street address to give you directions, a domain is what gives a web browser directions to your website.

There are two parts of a domain name. For example, my domain name misfitmedia.ca consists of the website's name (Misfitmedia) and the domain extension (.ca). The name of your website can be whatever you want it to be as long as it hasn't been purchased by someone else. As for the domain extension there are thousands to choose from. The most common are .com, .org, .net and. edu.

In order to have a domain name you will have to purchase it and re-register it annually.

How much does a domain name cost?

Depending on who you buy your domain from, the domain extension and the deals at the time, a domain names average cost you is between $1 - $45 per year, but prices can run into the thousands. If you are looking to buy a domain already used by someone else, you would have to contact the registered owner and agree on a price, this could be in the thousands of dollars depending on the age and history.

Domain names are able to be purchased through namecheap.com, porkbun.com. godaddy.com and countless others.

The Misfit Media difference

At Misfit Media Web Design we go above and beyond to help our clients. As a client of ours we will help you decide where to purchase your domain name, and if you choose one of our hosting and maintenance packages we setup your domain name and hosting for you, from start to finish.

Website Buyers Guide

So, You want to build a website?

Remember the movie field of dreams with Kevin Costner, in a dream he told to build a baseball diamond in his field and the great old player will come and play on it. He’s told in the dream to “BUILD IT AND THEY WILL COME.” That definitely doesn’t apply to websites.

Currently online, there is one website for every 7 people on the planet. Let’s put that another way, there are 1.751 Billion websites online.

With the right planning and by setting goals your website can be a powerful digital marketing tool.

Below are some areas to consider when preparing to have a website built for you.

What Features Do You Need?

Every website has it own unique requirements based on the purpose and goals of the website. An e-commerce website may have a different set of requirements than music studio.

You may want to use your website as a lead generator for your business, or you may just want to have a blog where you can share stories from your most recent trip.

It's important to have a clear idea of what you would like your website to accomplish before you start searching for a web designer.

This is just the tip of the iceberg when it comes to the possibilities, but a good place to start.

Do you have a budget?

Web design pricing varies drastically! Every agency has a different formula to determine the cost of a web design project. Ultimately, the actual needs of your website and the extras you choose will be the largest factor in determining the price of your website.

Here are some of the average prices for different kinds of websites in the US:

Most business that are just starting out or just want to get a site online will not require much in the way of functionality.

As it becomes more important for a site to be found in search engines or for your website to require e-commerce this will add additional costs, and these costs can grow quickly.

It’s best to have a price range that you’ll be comfortable within. Developers can can provide you with realistic expectations of what they can provide within your budget.

It’s important to note, that a website is an investment. With the proper planning and clear goals becomes an asset instead of an expense.

What content do you require?

A website is a collection of text, pictures and videos, all of which is content. And in web design CONTENT IS KING. You can have a pretty looking website with all the bells and whistles, but if you don’t have the right content it’s all for nothing.

The content of your website informs the design or your website. It affects the user experience on your website. And most important, it determines the success of your website.

There are two main methods agencies use for web design content:

  1. You provide the content. You understand your business and are able to explain best what you are trying to convey through your business. You provide the text, the images and any other content you want on the website.
  2. Done for you! You provide an overview of what you want the site to convey and a professional writer, does the work and write professional copy that will help with your search engine optimization and work at getting conversions. Your designer will then add and/or create appropriate graphics that accentuate your copy.

Traffic Sources

The World Wide Web is a enormous place and it gets substantially larger every day. Every minute there are 150,000 messages shared on Facebook, 500 hours of video uploaded to Youtube, and 347,222 users post to Instagram stories.

I know those numbers are huge, but it's important to note that you're not trying to dominate the whole web, you're trying to reach your ideal customers.

By having a clear set of  goals, you will be form the proper strategy to reach your ideal customers.

Based on your goals and timeline, your designer can recommend which of the following method(s) are best to reach your goals.

All of these methods are effective, but differ in success rate based on money and time. Search Engine Optimization will be the most effective and lasting, but will cost additional time and money.

Congratulations, you’re ready to start building your website!

Your website is a serious investment in your business. You don't want just anyone wo build your website.

If you’re thinking: are we a good fit to work together? Take time to contact us to discuss about your website needs.

We look forward to speaking to you about website design needs.